The full 2017 Marca España promotional video was presented yesterday at the Viana Palace by the Minister of Foreign Affairs and Cooperation, Alfonso Dastis and the High Commissioner for Marca España, Carlos Espinosa de los Monteros. Attending this event were ANCCE President Juan Tirado and Pedro Pingarrón from the Press, Promotion and Marketing Commission.
 

As already reported in a previous press release, the Purebred Spanish Horse appears in that video, which will be disseminated internationally through the Marca España channels and the Ministry of Foreign Affairs and Cooperation.

Titled Spain everywhere – España en todo el mundo, this 3-minute video reviews the most outstanding of Spain’s leading industries: fashion, cuisine, high speed trains, research, renewable energies, telecommunications and video games. There is a sequence that covers the four corners of the earth showing the presence of products and technology from Spain contributing to the development and wellbeing of people in a wide range of countries.

At the presentation, ANCCE representatives made contacts that could contribute to increasing knowledge about the PRE as a breed in Spain and abroad, in the hope that these contacts are fruitful in the short-term.